- Increased Traffic: Accessible websites tend to rank higher in search engines, leading to increased organic traffic.
- Enhanced User Engagement: Improving accessibility leads to a better user experience, encouraging visitors to stay longer and interact more.
- Broader Market Reach: By making your site accessible, you cater to a diverse audience, including individuals with disabilities.
- Legal Protection: Compliance with accessibility standards protects your business from potential legal actions.
- Positive Brand Image: An accessible site showcases your commitment to diversity and inclusion, which can enhance your brand reputation.
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